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How Customising Your Company Car Can Help Your Business

By Rizwan Ahmad - 10 May 2013 No Comments
When it comes to customizing cars, it isn't just about customizing a car for fun, to make it look hip, or to make it stand out from the rest of the cars on the road. Instead, it can be more about promoting a business or a new venture that you’re hoping to get up off the ground. If you’re the owner of a small business or you work for one and you want to contribute some fresh ideas to the marketing team, one suggestion that you can make is the customization of the company car, if there is one within the company.
 Customising Your Company Car
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A business vehicle can be used for a variety of purposes, from making deliveries to picking up any necessary supplies, so whether you own a van, truck, or compact car for your business, you can take advantage of all the time you spend on the road with it by customizing it to act as a billboard for your business, just like you would purchase an ad on the side of a bus.

Ways to Customize Your Company Car
Your business’s car, truck, or van can be customized in a number of ways. For example, you can go the simple route and use decals that spell out your business name and contact information on the back windshield of the vehicle. In this way, as people are driving behind you or walking by your parked car on the street or in a parking lot, they’ll be exposed to your business name and may be intrigued or interested enough to look it up on the internet or give you a call.

You can also get a custom paint job or wrap applied to your business’s vehicle. You can cover an entire van, for example, in an image that represents your company, with full contact info, special pricing, and whatever other information you wish to include. Your vehicle will, without a doubt, stand out and grab people’s attention whether it’s moving or parked. By using a customized paint job or wrap, you have more freedom to express your company’s purpose in a more artistic and colorful fashion than with simple decals.

To hit it down the middle, consider getting a large magnet or a small wrap that you can apply to the back end of your car, the hood, or even on the doors on both sides of your car. Again, you have more freedom than with letter decals, and you can also customize this image to include your logo and an image that really makes people stop and take a look at what you’re all about.

Cost of Customizing Your Company Vehicle
Customizing your company vehicle can be expensive if you’re going for a full wrap or paint job, but with so many options available for customization  you can choose the one that works best with your budget. Also, while making the initial investment into the customization project, remember all the money you’re saving on other forms of advertising and how much money you’ll make from clients exposed to the vehicle.

Michael Burgess is a renowned author in all things engineering related. Michael often visits to check out the latest in car customization.
Rizwan Ahmad
About the Author:
This article is contributed by Michael Burgess and posted by Rizwan Ahmad Author and founder of, He is a tech blogger from India and he loves to share his thoughts by writing articles on this site to the different topics related to technology world,

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