App Developers Can Now Sell Their Apps in Bulk Through Microsoft’s Windows Store for Business


There is another reason for you to smile if you are a web developer and want your App developed through hard work and dedication to reach out to a large number of people (for example 300 million devices running Windows 10). Microsoft’s recent announcement is that Developers now, have the option to sell their apps in large volume to business and education users running windows 10 through Windows Store for Business.

App Developers Can Now Sell Their Apps in Bulk
Image Courtesy: belatrixsf

What is actually ‘Windows Store for Business’
Windows Store for Business is a web-based portal that purchasers, IT decision makers, and administrators use to find, acquire, manage, and distribute Windows Store apps across their organization’s Windows 10 devices by directly assigning apps, publishing apps to a private store, or connecting with management solutions. Organizations can choose their preferred distribution method. That now applies not to just a company’s own apps, but third-party ones as well.


Organizations can purchase apps through credit cards
Using the Windows Store for Business, organizations can purchase apps in volume with credit cards. There are plans by Microsoft to increase the purchase options in the future like invoicing, discounts on large volumes and organizational in-app purchases.

‘Windows Store for Business’ opens doors for earning more money
 By using ‘Windows Sore for Business’ as a platform to reach a larger audience, Microsoft is now convincing developers that the Windows Store for Business is a way to extend the reach of their apps and make more money. As per company estimates there has been spending of near about $70 billion annually on desktop software, applications, and utilities by small to medium businesses alone.

App Developers
Image Courtesy: cloudfront

Limitation for Developers to sell in the supported country
Well, we can call it a limitation and that is: Developers have to be in a supported country before they can sell paid apps in volume. The 35 countries supported are as follows: Austria, Belgium, Bulgaria, Canada, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Isle of Man, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Monaco, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Switzerland, the U.K., and the U.S.

Hence, if you’re a developer in one of these countries, check that “Organizational licensing” is enabled in the Dev Center(instructions). You may also want to read the App Developer Agreement on MSDN. The payouts and reports for organizational purchases work in the same way as apps purchased by consumers.

Transaction details and payout information will be included in your Payout Statement in Dev Center. Apps purchased in bulk by businesses will show up as “Volume acquisitions by organizations.”

Rizwan Ahmad
Rizwan Ahmad

Rizwan is an avid mobile geek and a gaming lover. He loves to keep a tab on new tech and loves to share the latest tech news and reviews on Smartphones, Gadgets, Apps, and more.


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